Final Major Project

The Brief: Theme - Wellbeing

A local Chinese tea company wishes to rebrand as 'The China Tea Company' and launch a new product range (loose tea) to target an international­ audience with some emphasis on Traditional Chinese Medicine (TCM) but in a fresh, new and contemporary way.   Chinese tea is renowned for its healing properties and is a huge part of local culture.  I hope you enjoying viewing the final outcomes.

Self Promotion Part 3

Project Brief:  'The Art of Saying Hello' - self promotional 3D items to post to prospective employers.

Direction:  Design memorable and practical 3D handcrafted items to effectively self-promote. The Origami game (decision maker) is not complete without a complimentary custom-made box which mimics the angles and lines of the folded game.  The outside statement 'Hello' leads to an introduction and rhyming instructions within, which makes the item more personal and welcoming.   It is bold, memorable, and is an original design which supports the brand created.

Skills:  Packaging, Printing, Photoshop, InDesign.

Self Promotion Part 2

Project Brief:  'The Art of Saying Hello' - self promotional 3D items to post to prospective employers.

Direction:  Design memorable and practical 3D handcrafted items to effectively self--promote. The Origami game (decision-maker) is interesting, fun, and personal, with some sense of nostalgia achieved.  The game includes answers to any Yes/No question but incorporates self promotion notes, and also showcases design work on the reverse.  It is also practical as printed on A4, cost being a consideration, then cut to size.  Design skills demonstrated by layout, folds, allowing the various elements to work well (including logo, pattern, typography, project sample images, and colour). 

Skills:  Photoshop, Illustrator, InDesign.

Self Promotion Part 1

Project Brief:  'The Art of Saying Hello' - self promotional 3D items to post to prospective employers.

Direction:  To design memorable and practical 3D handcrafted items to effectively self-promote. Playing cards with a custom designed deck and box demonstrate skills in branding, typography and packaging.  Important elements include consistency, personality and practicality, objective to encourage a long shelf life and therefore greater promotional opportunity.  Fun element 'Let's make a deal' which is inviting and creates a personal interaction with the client.

Skills:  Packaging, Printing, Photoshop, InDesign.